about

DAMA, the contemporary pearl

Founded in 2017 by previous medical professional, Agnes Haddad, we create and design our limited edition collections in Pembroke Pines, FL. The line is sold online on our website and in person in our showroom.

Agnes got her start after she looked for a new hobby unrelated to her full-time job. She enrolled in NYIAD, formerly known as Sheffield School, to learn the proper techniques for making jewelry. Her school noticed her natural ability for wire-work and she was determined to apply herself until she perfect it and elaborated her technique. While in school, she made jewelry for family and friends, which included commissioned pieces for party favors and accessories for brides and bridesmaids. By the time she held her first showcase, which was her final assignment for the completion of her degree, it seemed DAMA became a force of its own. 

Agnes has always been drawn to the classics and how they can be incorporated in the contemporary aesthetic. All of our jewelry is handmade, multi-functional, and contain pearls. It is our mission to create practical and sophisticated pieces that embody a casual elegance.

Since our inception in 2017, DAMA has advocated giving back. To this end, 10% of all proceeds are donated to a variety of agencies supporting different causes.